SXSW on the hunt for more corporate space downtown

Apr 17, 2014
Austin Business Journal

SXSW Inc., the Austin-based company behind the South by Southwest festival, is looking for more space downtown


The news about the company's search surfaced this week when developer Perry Lorenz said his team Saltillo Collaborative was in negotiations with SXSW Inc. for office space that is part of its proposal as part of its bid to redevelop Plaza Saltillo


"We ran out of room at our Bowie office not long after we moved here in 2010. We'd hoped to lease adjacent space, but that hasn't materialized," said Elizabeth Derczo, spokeswoman for SXSW. "Perry Lorenz, an early supporter of SXSW, approached us about his project and we're interested. No final decisions are made and we're waiting to see what happens next."


Derczo said SXSW was in negotiations and would continue them if Saltillo Collaborative's proposal for Plaza Saltillo was selected. The development team is currently one of four finalists competing for approval from the Capital Metropolitan Transportation Authority's board


Derczo did not specify if the company was looking at other sites or what would happen to the old space


In 2010, the festival organizers bought a 20,828-square-foot downtown office building and parking garage at 400 Bowie St. across Fifth Street from Whole Foods Market Inc. headquarters. At the time, SXSW Director Roland Swenson said the building would allow the group to consolidate staff to one location


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