Why Lamar Boulevard is still Austin's street of dreams, and more

Jul 14, 2014
Austin Business Journal




In the July 11 print edition of Austin Business Journal, the star of the show is Lamar Boulevard, the city’s business spine, which divides Austin in half






Though cruising Lamar is a trip down Memory Lane for many Austinites, it’s a more recent walk on the wild side for me, as a transplant via Phoenix and Denver






During my first visit to Austin in 2006 so that my daughter Kira Couch could check out St. Edwards University, we hopped onto Lamar Boulevard in South Austin and headed north after a few side trips to trailer food eateries






We couldn’t believe how blissfully quirky Austin seemed — even more so than our stomping grounds near Boulder, Colorado






Of course we stopped at Whole Foods Market and BookPeople. Kira and I have never met a bookstore we didn’t like






We wondered what was beyond, but it was dark and by the time we reached the area around 24th Street, Lamar seemed a little mysterious and foreboding as it weaves its way along Shoal Creek. Little did we know that Lamar goes on and on — and on






The whole 23-mile stretch of Lamar truly is quintessential Austin ranging from dance halls to strip clubs to fine restaurants. There’s plenty of residential possibilities and big corporate businesses. There’s something for everybody. In addition to our cover story treatment, ABJ has posted an accompanying slideshow of many of Lamar’s highlights — just click on the photo to launch the slideshow






Chicago has Michigan Avenue, New York has Madison Avenue and Los Angeles has the Sunset Strip. But Austin has Lamar and it’s our street of dreams






Print Article opens in new window