When marketing a new development or redevelopment it is very important that potential tenants and tenant rep brokers have a clear image of what your property will look like when it comes to life. 

While your architectural firm will likely be able to produce good quality renderings, at AQUILA our project leasing and marketing experts almost always recommend hiring a visualization firm to produce photorealistic renderings that can be utilized in the marketing campaign for your property. 

Our clients always ask for our list of trusted rendering firms, and we’ve decided to share this list with you in this article. 

 

abSketches

Location: York, Pennsylvania
Website: http://absketches.com/

abSketches is a Pennsylvania-based visualization company that produces photorealistic renderings of commercial, hospitality, institutional and residential developments. 

Some of our favorite projects by them include:

  • Yorktowne Hotel that brings the hotel to life with holiday decorations and snow with small details like icicles and Christmas trees as well as a mural.
  • The Foundry that puts you inside an industrial-style building with office space, a brewery, and elaborate chandeliers that create a uniform aesthetic for the project.
  • Hard Rock Hotel that gives you a virtual tour of the hotel through a video of electronic models that transform into realistic renderings, giving you an intimate look at the entire project.

The firm also offers interactive services, including 360 videos and walkthroughs, branding and design, and video production, including the incorporation of photorealistic and illustrative renderings. 

 

BOGZA

Location: Portland, OR
Website: http://www.bogza.com/

BOGZA is a creative visualization studio that produces immersive 3D visuals for emerging real estate projects. 

Here is a project that we worked with Bogza on that we are very happy with:

Mueller Business District

Mueller Business District Alpha Building is a 235,000 SF Class A mixed-use development planned for Austin, Texas, featuring ground floor retail and office. Shorenstein is developing the building in coordination with Catellus and Page is the architect for the project.

Exterior Rendering of Mueller Business District by BOGZA

This project is in Austin’s Mueller neighborhood, surrounded by high-end restaurants, bars and entertainment spots for people of any age.

Street-Level Rendering of Mueller Business District by BOGZA

A street-level view of Mueller Business District

Bogza was able to capture the sophistication of the building in these renderings, while also showing off the vibrancy of the surrounding area.

Mueller Business District Rendering by BOGZA

Bogza was also able to bring Alpha Building’s outdoor paseo to life with elaborate landscaping and perfectly tuned lighting.

 

Devisual

Location: Shanghai, China
Website: http://devisual.cc 

Devisual is a Chinese visualization firm that has worked on multiple projects in Austin, Texas, including Arena Tower, which AQUILA is leasing. We were so impressed with their work on this project we wanted to include them on the list. 

The firm specializes in producing beautiful photorealistic renderings and competes in several international rendering competitions. 

These are two examples of projects from Devisual that we think are impressive:

Arena Tower

Arena Tower is a 450,000-SF, Class A office development planned for Austin, Texas. Capella and Cypress Real Estate Advisors are developing the project alongside Greenbelt Commercial, and Page is the architect for the project. 

Rending of Arena Tower by Devisual

The project sits just outside of the Domain and is immediately adjacent to the planned Austin FC soccer stadium.

Arena Tower Rendering by Devisual

Arena Tower shown next to Austin’s future MLS soccer stadium

Not only was Devisual able to visualize the building, but they were also able to incorporate Austin’s future MLS soccer stadium into the rendering as well. 

This allows viewers to truly see the project’s proximity to the stadium and understand how the two developments will sit together. 

Arena Tower Street-level Rendering by Devisual

Devisual also created street-view visualizations that activated the ground floor of Arena Tower, incorporating the MLS stadium (note the giant white trusses to the right of the building).  

200 West 6th Street

200 West 6th Street, also known as Indeed Tower, is a Trammell Crow development under construction in downtown Austin, Texas. 

200 West 6th Street Rendering by Devisual

200 West 6th Street in Austin, Texas. Images courtesy of Devisual.

The project was designed by Page architects and has been fully leased by Indeed, who announced the lease and plans to hire 3,000 employees in May 2018

200 West 6th Street Night Rendering by Devisual

The renderings by Devisual place the new tower seamlessly into the existing Austin skyline and show the building illuminated against the night sky. 

200 West 6th Street Rendering by Devisual

Devisual also shows the building on a human scale. This one shows what the streetscape will look like against the glass lobby interior. 

 

Frost Visualizations

Location: Austin, Texas
Website: frostvisualizations.com

Frost Visualizations focuses solely on the production of visualizations, including renderings, virtual reality and animations. 

An Austin based firm, Frost Visualizations works with a number of the city’s top local architects, including Bercy Chen, Michael Hsu, Specht Architects, Matt Fajkus and more, on commercial and residential developments. 

Our top picks from Frost Visualizations include: 

Bercy Chen Studio

Bercy Chen Studio is a design and construction studio in Austin, Texas. This building is located in Austin’s unique Eastside.

Bercy Chen Studio by Frost Visualizations

The colorful books and other small details bring this building to life and highlight the amount of space in the building.

Bercy Chen Studio by Frost Visualizations

With the attention to detail and photorealistic aspects, these renderings would pass as photographs to most.

Arrive Hotel

The Arrive Hotel is a part of the transformation of Austin’s eastside. Arrive hotels are community-focused and this is reflected in the design of their East Austin hotel.

Arrive Hotel by Frost Visualizations

This street-level rendering shows the unique details of the bottom floor and people interacting with the building – bringing life to the rendering.

Arrive Hotel by Frost Visualizations

The design reflects the unique architecture of the area and is brought to life in this photorealistic rendering.

Kilograph

Location: Los Angeles, California
Website: http://kilograph.com

Kilograph is a branding and visualization firm based in Los Angeles, California, that offers 3D illustration, film and animation, web design and branding, virtual reality and real estate marketing services. They have done a lot of work in Austin, including 6XGuadalupe, RiverSouth and UpCycle.

At AQUILA we haven’t worked directly with Kilograph on still renderings, we have worked with them on 3D animations and can vouch for their professionalism, creativity and ability to stick to tight deadlines. 

Their portfolio is a knockout, and while it’s hard to pick just three, here are our favorites:

1111 Sunset

1111 Sunset a vibrant mixed-use development from Palisades in Los Angeles. The project, designed by SOM, is a redevelopment of the dormant Metropolitan Water District headquarters located along Sunset Boulevard just north of downtown LA. 

1111 Sunset Rendering by Kilograph

1111 Sunset with views of downtown Los Angeles in the background. Images courtesy of Kilograph.

The renderings put the project into context of both its immediate surroundings and LA overall, while other illustrations put the viewer at street level to appreciate what the project will look like from the ground once it is built. 

Kilograph 1111 Sunset Rendering

1111 Sunset Kilograph rendering

Houston Center

In January 2019, Brookfield Properties announced plans to redevelop Houston Center, a prominent office and retail campus at the heart of downtown Houston, Texas. 

houston center rendering kilograph

2 Houston Center at the corner of McKinney & Fannin. Images courtesy of Kilograph.

Houston Center is made up of four office towers and 200,000 SF of retail, and renovation plans include the development of a large central plaza to activate the ground level. 

houston center plaza by kilograph

By featuring the project at dusk, Kilograph adds appeal and allows Houston Center to glow. 

houston center aerial kilograph

The plaza is also shown in context with the surrounding commercial space and street, while still showing activation throughout. 

West Hollywood Hotel

Another Sunset Boulevard development, this hotel designed by Morphosis, is planned to replace infamous L.A. bar the Viper Room. 

west hollywood hotel by kilograph and morphosis

The Morphosis-designed hotel planned for Sunset Boulevard. Image courtesy of Kilograph. 

Although not much is known yet about development plans, these renderings of the project were released in December 2018. 

Kilograph’s beautiful rendering of the project allows the viewer to visualize a complex design and shows beautiful detail including levels of transparency juxtaposed against natural plant textures. 

Plus Development is representing property owner Silver Creek Development Co. on the project. 

 

While we’re confident that you will find success working with any of these firms on your project, we’d love to talk to you more about your specific property marketing needs. 

To chat with one of our project leasing professionals, please request a consultation today

Or, to continue learning about marketing your development, check out these helpful articles: 

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Lauren Little | Senior Marketing Coordinator | AQUILA Commercial

Lauren Little

Lauren is AQUILA’s marketing rockstar. She’s the full package: organized, efficient and creative to boot.

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